Nowadays, social media channels helps businesses to promote their business easily on social media in order to increase their sales and business growth as well. There are the social media channels such as Facebook, LinkedIn and Twitter that help companies to connect with their audience globally. In Social Media Training in Lahore, you will learn that LinkedIn is a social media channel that has more than 80 million members who are active. LinkedIn has many features such as upload online resume, status, profile picture, business groups or page etc.

• Focus on professional interests: LinkedIn helps professionals to join and collaborate with others. Join groups that can help you to get more knowledge about business, interest. LinkedIn has stated that most of the members are usually found in the right groups according to their interests. In Social Media Training in Lahore, you will learn how to collaborate with other connections on LinkedIn.
• Post news in Groups: One of the best way is to take participate in the groups and post something about new product or services which you have launched. Your feedback on news will help to understand other’s expertise also. Therefore, it will help in increase more connections and social media presence as well.
• Following tool: Social media groups helps businesses to improve their social media presence and also helps in tracking news stories which connections think they are interesting. The best way is to follow the group in order to receive and see all the news stories. Social Media Training in Lahore will help you to understand how to use Following tool in LinkedIn.

ITHeight has been offering Social Media Marketing (SMM) Training in different cities of Pakistan. ITHeight offers quality IT trainings that covers from basics till advanced level. Visit ITHeight and avail Social Media Training in Lahore to understand about LinkedIn Groups for businesses.

Nowadays, most of the people are choosing online earning as their career. Online earning through Google Adsense is the most common and popular way. In Web Development Courses in Lahore, you will learn that Google Adsense is a platform of Google’s pay per click (PPC) tool that allow website owners to place ads on their website. Profit will be earned when the user clicks on your ad.

• Cost per click (CPC): Google Adsense is a setup of PPC, therefore earning will depends on how much cost is for every click. For this purpose, keywords of your website should be used as it will help in earning more. It is important to set CPC carefully as it is not easy to set. In Web Development Courses in Lahore, cost per click method will also be covered in detail.
• Click through rate (CTR): It is defined as the number of users who clicks on the ads which are displayed on your website or web pages. For better profit using Adsense, high CTR should be set and it can be done by grabbing the user attention using the right and relevant ads on web page which is possible by utilizing the right content and keyword usage.
• Website traffic: Website traffic is the main part of online business. For Adsense based websites, traffic matters a lot. It is important to generate huge traffic to generate clicks on your ads. For this purpose, digital marketing strategies such as SEO and SEM can be implemented for your website. In Web Development Courses in Lahore, you will also learn the ways to increase website traffic for  better online earning through Google Adsense.

In Pakistan, the trend of online earning through Google Adsense has been increasing with the passage of time. ITHeight is covering Google Adsense in its Web Development Training in Pakistan. Visit ITHeight and avail Web Development Courses in Lahore to get knowledge about tips for Google Adsense success.

With the help of SEO Training in Lahore, you will learn that in SEO, the quality of website always plays a huge role in increase in website rank on search engine. Nowadays, SEO tactics are still the same but the changes in link building and quality of website has been affected and have become important as well.

Earlier, for SEO, it was essential to create backlinks for a websire in order to get a better rank on search engine. The more backlinks the website have, the more better ranking of a website will be. However the quality of website also matters in SEO. If the website is having good quality of content in website, it will be good for SEO. In SEO Training in Lahore, you will learn that nowadays, to get a better rank on search engine, high quality content is essential and it helps in better website rank as well. Link building is also important in SEO but the backlinks should be created in high authority websites and should be relevant also. The internal link or backlink can be added in the content of a website.

It is not important to create thousands of backlinks for your website because it won’t be good for SEO as well. In SEO Training in Lahore, you will also learn that for SEO, quantity of backlinks does not matter, only high quality of backlinks are important for SEO including good quality of content that helps in increasing the website rank on search engines. This is why good quality of backlinks matters the most than the quantity of backlinks. Search engine prefers only good quality backlinks for ranking a website.

In Pakistan, ITHeight has been considered one of the best SEO Training Institute in Lahore. ITHeight has been offering SEO from last few years and it covers advanced level of tools, tips and techniques of SEO. Visit ITHeight and avail SEO Training in Lahore and learn about the importance of high quality backlinks in SEO.

WordPress is the best content management system that  has numerous flexible features which other CMS does not have. In Web Development Courses in Lahore, you will learn that the best feature of WordPress is to increase efficiency and reduction of time in understanding WordPress required for website update.

• Image Editor: WordPress has a feature of image editor as well which is already in-built that helps in performing function i.e. to upload images in pages or posts. WordPress has image editor plugins as well. Image editor has numerous features i.e. crop, resize, rename, rotate etc. In Web Development Courses in Lahore, plugins for image editors will also be covered.
• Drag and Drop Files to Upload: Another feature of WordPress is drag and drop images, videos or any other media files in post or pages. It does not require to browse or click to upload files. It can be done by simply dragging the files and dropping them in the post or page. After files dropping, the upload will start. Web Development Courses in Lahore will help you to learn how to drag and drop the files to the WordPress platform to make it more easier to work on web development.
• Revision History: WordPress post and page allows to see the changes which have been made and also has an ability to revert the post or page back to its original version. It can be done in the simplest way using three steps. This is the best option for new web developers and for those who compose articles or blogs daily.

ITHeight has been covering WordPress in its Web Development Training from last few years in Pakistan, ITHeight has been covering WordPress from basics till advanced level. Visit ITHeight and avail Web Development Courses in Lahore to learn more about three best features of WordPress.

SEO is important for every type of website whether it is blog, standard or magazine type website. If you want to create any type of website, web design plays an important role for SEO as well. In SEO Training in Lahore, you will learn that Search Engine Optimization (SEO) is a marketing method which is used to optimize a website to rank it better on search engines. Therefore, web design also plays its role in SEO.

There are numerous companies with their websites that are using SEO and better web design in order to compete with your website. Therefore, it is important to have a good SEO-friendly web design. It is also important to visit competitor’s website and analyze what type of web design they are using.

In SEO Training in Lahore, you will learn that the web design of your website must be SEO-friendly and excellent. The web design must be relevant to your products or services which you are offering. It should be interesting website that can help in sales and promotion. Utilize good quality of images related to your products and services in such a way that image should be clear and what will be the look of product after purchasing it.

While designing a website, website navigation should be easy for website visitors as it will be helpful for them to move to the next pages for more information. The website must have a fast loading speed and for downloading purpose, the speed should also be fast. With the help of SEO Training in Lahore, you will learn that if the website is having fast loading speed, easy and professional design then it will help in increase in sales, resulting in better ranking on search engines.

ITHeight has been considered one of the best SEO Training Institute in Lahore, Pakistan. ITHeight has been offering SEO Training from last few years and it covers from scratch till advanced level. Visit ITHeight and get SEO Training in Lahore to understand the role of web design in SEO.

Woocommerce is one of the popular and free WordPress plugin used for ecommerce based websites and it has numerous features which are important for shopping cart websites. With the help of Woocommerce, products and services can easily be promoted by creating an online store. In WordPress Training in Lahore, you will learn that theme customization can also help in creating a website more attractive.

• Easy set-up: Woocommerce is very easy to download and install as a plugin. It helps both users and web developers to develop a website easily in a short time-frame.
• Open Source: Woocommerce is free of cost and easy to download as well. Being free of cost plugin, Woocommerce has extensive built-in features which are required for ecommerce websites and these features are very easy and flexible to use. In WordPress Training in Lahore, you will also come to know that Woocommerce is also an open source plugin.
• Customization Options: Woocommerce is a free plugin but it has a lot of options for customization of ecommerce website. There are Woocommerce enabled themes available also which are free of cost. After choosing the best theme, changes can be done such as color schemes, modifications in code etc.
• Best Analytics: Woocommerce has the best analytics tool. Some of the ecommerce business owners have no knowledge to use analytics tool for their website and what type of insights are required. Therefore, Woocommerce is the WordPress plugin which helps in proving complete website insights such as total number of sales, total average orders, customer stats etc. With the help of WordPress Training in Lahore, you will learn about analytics tool as well which is essential for every ecommerce based websites.

In Pakistan, ITHeight has been offering WordPress in its Web Development Training that covers without any programming language. ITHeight covers Web Development Training from basics till advanced level. Visit ITHeight and avail WordPress Training in Lahore to learn why Woocommerce is the best plugin for online store.

In the era of information technology, digital marketing has proven to be an effective marketing strategy for every type of business whether it is small scale or large scale. In Digital Marketing Courses in Pakistan, you will learn that usage of social media sites have been increased and numerous companies have started to use social media marketing for promoting their brand, services and products. However, digital marketing campaign is very cost-effective to launch.

With the help of Digital Marketing Courses in Pakistan, you will also learn that to promote your business, it is essential to search for the right marketing strategies. Digital marketing is the best and effective marketing strategy having numerous advantages which are:

• Instant response: The best thing about digital marketing is that it is fast as it help effectively in following the actions of campaign in real time and to see the customer reviews.
• Wide reach: Digital marketing strategies has one of the best and effective advantage that it has an ability to reach to a wider audience in a very short time-frame. In Digital Marketing Courses in Pakistan, it will be observed that digital marketing techniques have the best feature that it helps in reaching wider among audience.
• User engagement: After getting a feedback from the user during marketing campaign, it will be observed that this technique also helps in increase user-engagement and also interaction with audience will make a campaign more effective. There is a possibility to collect information from clients and then those information can be used to target audience easily.
• Easy campaign management: Digital marketing is the best for marketing purpose as it has a quality of ease through which marketers can scale or adjust campaigns easily. To get the desired and best results, a campaign can be initiated small and can be increased in reach and impressions.

In Pakistan, ITHeight has been offering Digital Marketing Training in different cities. ITHeight covers Digital Marketing Training from basics till advanced level. Visit ITHeight and get Digital Marketing Courses in Pakistan to learn about the positives of Digital Marketing.

No online business can survive without proper SEO of a website that increases visibility and website traffic. SEO is a marketing method in which we optimize a website according to the rules of search engines which helps in ranking a website higher on search engines as well. In SEO Training in Lahore, you will learn that SEO is a continuous process and cannot skip it at the stage of better website ranking.

SEO helps in ranking a website better on search engine results page and it makes the business more profitable. The objective of SEO strategies is to bring the website in the first page of search engine results and generate quality website traffic. If your website is getting organic traffic, then it is good for SEO as it will allow web crawler to index your website easily. SEO Training in Lahore will help in understanding the objectives of SEO.

On-Page SEO is a first step which is important to implement. Keyword research is the initial step of On-Page SEO. For SEO purpose, keywords should be placed in heading tag, title, URL of web pages. After On-Page SEO, implement Off-Page SEO techniques such as link building through blogging, forum posts, article submission, press releases etc. should be done.

SEO is a marketing method that helps in increase quantity and quality of visitors on website. It is a process that requires patience and hard work. For greater exposure for a website, it is important to implement quality and advanced SEO techniques. Bad quality of SEO will decrease the website rank on search engines. In SEO Training in Lahore, you will also learn that SEO is a time-consuming process but worth it.

In Pakistan, ITHeight has been offering numerous IT Trainings in different cities. ITHeight covers SEO Training from scratch till advanced level. Visit ITHeight and get SEO Training in Lahore to learn about effective SEO strategies for website ranking.

Twitter has become one of the growing social media platform. It is a micro-blog platform where the question and answers are usually done in only 140 characters. In Social Media Training in Lahore, you will learn complete Twitter social media platform.

• Promote your business: Twitter is the best social media platform where businesses meet their potential clients. It has been observed that Twitter must be used by every company by linking your website content as it helps in generating traffic to your website. To increase the website traffic, tweet about stories, information, news should be done. By tweeting with backlink of your website will be useful for SEO purpose. Twitter can be used for promoting events of your business. In Social Media Training in Lahore, you will also learn how to promote your business using Twitter.
• Monitoring of brand: Twitter also helps in monitoring a brand. Using Twitter, analysis can be done by tracking about people’s views about your company, services, product etc. It has a feature of Favorites also.
• Support: With the passage of time, Twitter community grows. Twitter is the best platform for marketing campaign purpose. Twitter community provides the best and huge support.
• Best customer service: The best thing about Twitter for business is that it can be used as a customer service centre. By providing your customer services to people through Twitter, your conversion rate will be increased after answering the questions asked by your clients. In Social Media Training in Lahore, you will come to know that Twitter is the best platform where businesses can provide their customer services easily.

In Pakistan, ITHeight is the popular IT training center in different cities. Social Media Marketing (SMM) Training is also being offered by ITHeight and it also covers complete Twitter social media platform. Visit ITHeight and avail Social Media Training in Lahore to get knowledge about Twitter for business.

WordPress is the best CMS (Content Management System) and it helps business owners or marketers to manage the content easily. The popularity of WordPress is due to its easy and simple usage. In Web Development Training in Lahore, you will learn why WordPress is good and effective for businesses.

• Easy to use: The admin panel of WordPress including dashboard and other structure. A person without having computer science background can also use WordPress easily i.e editing of web page or posts. It is easy tc.o check spell, add images, styling of text etc.
• Support: There is a huge community for support ranging from development till plugins. It is easy to find the solution of any issue on Support group. By posting your issue in the question, you will get a lot of answers from experts. In Web Development Training in Lahore, you will learn that WordPress has the best support center.
• SEO-friendly: Google has stated that content is the king in SEO. Nowadays, Google prefers quality content having relevant and targeted keywords. WordPress can be used for blogging also and it also helps in improve website rank. Therefore WordPress has been considered a SEO-friendly platform. In Web Development Training in Lahore, you will also learn that WordPress is search engine friendly therefore it is good for SEO as well.
• Cost effective: WordPress is a free open source tool which can easily be installed and load on the server as well. WordPress is also cost-effective and it also let web developer to customize themes also according to the requirements.

WordPress has become every company’s most preferable CMS. In Pakistan, ITHeight has been covering WordPress in Web Development Training from last few years. Visit ITHeight and avail Web Development Training in Lahore and understand why WordPress is good for businesses.